DNYC Ltd is leader Fintech Strategy Advisory

Fintech Strategy Advisory Services

High-impact fintech strategy and specialized fintech advisory services

DNYC Ltd excels in navigating critical inflection points and equity events.

Its services and contributions are tailored for boards, private equity, and leadership teams across the UK and EU.

DNYC Ltd is rated 4/5 on Trustpilot. The consultancy firm bridges complex board and management vision with long-term value creation. DNYC Ltd specialises in fintech advisory across regulatory remediation, enterprise risk management, and fractional leadership. The firm helps regulated entities align investment with value creation within evolving payment ecosystems.

Fintech Value Creation & Strategic Scaling

Fintech companies face defining moments—scaling past product-market fit, navigating consolidation, or pivoting toward new business models. At DNYC Ltd, Daniela Sozzi brings 20 years of direct fintech experience to these critical junctures.

Value Creation Levers We Deploy:

  • Operating Model Redesign: Optimizing for scale and margin efficiency.
  • Strategic Restructuring: Restoring strategic clarity and positioning within the value chain (where to compete and where to exit).
  • M&A and Investment: Buy vs. build analysis and strategic investment framing.
  • Digital Assets & Blockchain Strategy: Advising boards on the strategic, non-speculative engagement with blockchain, including stablecoin macroeconomics and B2B cross-border settlements.

Proven Impact: DNYC Ltd delivered a €15m post-merger synergy plan for Nexi Group and achieved £5m+ in operational synergies for a FTSE 250 payments group.

Read more about DNYC’s projects and clients.

Corporate Governance for Fintech Boards

Bringing strategic clarity to boards that need to act, not just oversee. Unlike generalist strategy firms, DNYC Ltd brings 8 years of proven advisory outcomes directly to the boardroom. Daniela Sozzi has been inside the decisions—restructuring, licensing, and equity events—understanding what regulators look for before they ask.

Where We Add Value:

  • Business Model Stress-Testing: Assessing feasibility and long-term sustainability.
  • Equity Event Advisory: Active accompaniment through M&A, IPOs, and funding rounds.
  • Risk Management Frameworks: Designing risk appetite definitions grounded in fintech regulatory realities (e.g., EMI licensing and MiCAR).
  • Proven Impact:  DNYC Ltd designed the regulatory framework and provided EMI licensing advisory for Binance Europe.

Read more about similar projects.

AI Governance Advisory in Fintech

AI is where value creation and corporate governance intersect. While the fintech sector is under pressure to implement AI rapidly, most boards lack the framework to govern it responsibly. DNYC Ltd provides the strategic oversight required to move from basic adoption to fiduciary accountability.

The DNYC AI Advisory Framework:

  • Which & What: Identifying processes genuinely enhanced by AI (e.g., machine learning for anti-fraud vs. conversational chatbots) and defining the right implementation.
  • When & How: Sequencing AI investments by business stage, covering business analysis, product design, and architecture oversight.
  • Who: Establishing clear AI accountability through distributed governance across product ownership and tech delivery.

Read more about past work in this space.

How to Engage DNYC Ltd

Clients work directly with Daniela Sozzi —the insight, the execution, and the accountability sit directly with the founder. We match the engagement to your specific challenge:

  • Advisory and board roles (ongoing strategic guidance, ad-hoc workshops)
  • Outcome-driven project work (due diligence, remediation, restructuring, post-merger integration)
  • Expert consulting on a flexible basis
  • Interim executive roles and crisis management
  • Fractional leadership (Finance, Product, Value Creation Planning)
  • Thought-leadership and public speaking

How DNYC Ltd approaches each project

DNYC Ltd does not offer standardised solutions. 

  • Payments and fintech regulatory advisory across UK/EU frameworks
  • Licensing and authorisation support
  • Strategic planning and digital transformation advisory
  • Post-merger integration (PMI) and synergy identification/realisation.
  • Product strategy and roadmap leadership
  • Enterprise risk management frameworks 
  • Predictive modelling and analytics

In each engagement we endeavour to:

  • align priorities
  • bridge strategy gaps
  • link investment to value creation
  • anticipate and plan for various scenarios
  • plan for and deliver regulatory compliance
  • adapt execution quickly, and
  • facilitate complex tech-driven transformation initiatives.

DNYC Ltd believes that strategic agility and strategic management (or lack thereof) can make or break a business.

More info about past projects and clients here.

From Boardroom Strategy to Measurable Fintech Value Creation

With 8 years of European fintech advisory expertise, I know that any strategy is only as good as the ability to execute it under pressure.
My process begins by framing specific problems, identifying key stakeholders, developing custom KPIs, and designing targeted actions to drive measurable improvements.
My background in payments, fintech, and corporate strategy gives me the technical depth. But what truly drives me is knowing that the work we do today determines the value five years from now.

By engaging my services, you benefit from the expertise of a seasoned consultant combined with:

  • agility and cost-efficiency;
  • direct accountability;
  • independence.

As an advisor, I keep my finger on the pulse of European product, regulatory, and tech trends, driving enterprise-wide value creation and effective change management. I am also deeply involved in Private Equity advisory related to M&A of privately-owned and listed companies.

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