Daniela Sozzi, Founder
Board Advisor, Consultant And Interim Manager At The Intersection Of Strategy And Finance

Skilled Strategist
Exceptional Advisor
Fintech Expert
Daniela Sozzi, fintech strategy consultant and board advisor and founded DNYC Ltd in 2018
I founded DNYC Ltd in 2018 in London. I saw an opportunity after sitting in those boardrooms where millions are on the line, regulatory deadlines are looming, and the “safe” strategic choice could still sink the company.
My unique background in corporate finance and strategy gives me an edge as Payments and Fintech expert, strategy consultant and board advisor that has also spent many years in private-equity portfolio companies.
My career is marked by extensive hands-on experience across Europe, where I have demonstrated my ability to lead from strategic planning through to successful execution.
I watched brilliant strategies fail not because they were wrong, but because no one could execute them when pressure mounted, budgets tightened, or regulators came knocking.
- Proven board-level contributor, skilled in aligning private equity-backed strategies with operational execution.
- Deep understanding of European regulatory concepts, commercial trends, competitive offerings, and industry trends
- Commercial acumen and strong business modelling capabilities, particularly in the payments space
- Designing and delivering complex tech-driven transformation strategies and roadmaps
- Ability to deliver significant impact to the bottom line and equity value
- Ownership of the strategic planning process and investment budget
- Demonstrated strategic leadership in a matrix-type organisation
- Problem solving abilities and great attention to detail
- Excellent written and verbal communication skills
- Institute of Directors: Leading in A Crisis
- Institute of Directors: Strategic Decision Making
- Beyond Governance: Risk Management for Boards
- Beyond Governance: Board Reporting
- Beyond Governance: Governance Frameworks
- The Alan Turing Institute: Operationalising Ethics in AI
- AI For Business Transformation Pathway
- NCSC: Cyber Governance Training for Boards
- WTW: Business Interruption Insurance
- WTW: How to effectively plan your crisis response
- WTW: Uncovering emerging and interconnected risks
- WTW: Reputational risk: How to prevent, manage and recover from the damage
- Institute of Leadership: Resilience, Adaptability and Future Readiness.
- Foundation of Charity Finance
- ICAEW Trustee Training Certificate
- ICAEW Code of Ethics
- Crypto Travel Rule Course 2024
- Google (non)Dev Profile
- Credly Tech and Product Certifications
- Salesforce Trailblazer
I’ve come to think of personality tests as compasses, not GPS devices. They don’t provide turn-by-turn directions to understand who I am, but they’ll definitely point you in the right general direction about how I think and work.
For me, these assessments capture a fairly accurate and fascinating snapshot of my character and approach.
This is precisely why I encourage prospective clients to review my personality profile before we engage professionally. Understanding my natural communication style, decision-making process, and collaborative approach upfront creates immediate efficiency. It allows us to bypass weeks of “getting to know you” conversations and move directly into productive partnerships where expectations are aligned from day one.
- ENFJ-A Personality – Protagonist
According to the Adobe test, I am an “adventurer”.
- Actively seeking a board role – I am a proven board-level contributor.
- Networking with professionals in the fintech space.
- Actively participate in industry events and conferences.
- Opportunities for mentorship.
- Volunteering to bridge the digital divide with CodeYourFuture – I chair CYF’s Trustees Finance Committee.
- Support digital and financial literacy initiatives.
- My podcasts playlist
- Improving my command of French through books and cinema.
- Exploring art and classical music events.
RECOGNITIONS AND AWARDS
- 🌟March 2026 – Innovate Finance Women in FinTech Powerlist
- 🏆2025 Fintech Leader of the Year
- 🏆 2025 Strategic Transformation Advisor of the Year – London

Why do clients choose DNYC Ltd?
DNYC Ltd doesn’t just write plans. We build them alongside teams and see them through to completion. Daniela Sozzi has 20 years of experience in corporate finance and strategy consulting.
DNYC Ltd has a strong trackrecord, including delivering €15 million in post-merger synergies for Nexi Group. The firm achieved also £5 million in operational synergies for a FTSE 250 payments company.
Daniela Sozzi is directly involved and responsible for every single project and has a strong track record in:
- Post-merger integration when cultures clash and value leaks away
- Strategic repositioning when markets shift faster than organizations can adapt
- Restructuring initiatives that determine whether companies emerge stronger or don’t emerge at all
At the end of each project, clients ready for the long-term—resilient, agile, and ready for whatever comes next.
